Leningrad region
+7 (812) 318-09-90
+7 (812) 318-09-90

Achernetskaya@gorkigolf.ru

+79818600040
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Golf resort as a unique "entrance" in the premium segment for your brand

GORKI Golf & Resort is the largest year-round international resort in the southwest of St. Petersburg.

  • 60 minutes from Pulkovo airport.

  • 4* hotel, 8 cottages, SPA with swimming pool, sports and children's playgrounds, ecotropa.

  • Panoramic 2-storey restaurant, Event Hall for 250 guests and conference rooms.

  • 18-hole Championship golf course, Golf Academy, 108 events held in 2025

Brand promotion at a golf resort: a strategy to attract a premium audience

1. Access to a premium audience (High Net Worth Individuals)

Golf is one of the most expensive sports with a high entrance fee. Golf club visitors are top managers, business owners, investors and successful professionals.

  • Purchasing power: These people can afford luxury cars, watches, real estate, and travel.
  • Decision Makers (DPS): On the golf course or at the golf club, you can meet directors of large companies with whom it is difficult to arrange an office meeting, but who are relaxed and open to communication on vacation.

2. High engagement and "Deep Engagement":

Golf is a slow and thoughtful sport. The round lasts 5-6 hours.
  • Prolonged contact: Players spend a lot of time in the territory. Advertisements on golf courses, golf carts, and tee shots come to view dozens of times per game.
  • No irritation: Unlike aggressive online advertising or intrusive banners in the city, golf course advertising is perceived as part of the landscape and premium experience, which helps the brand strengthen its position.

3. Image component (Status transfer)

By advertising at a golf resort, the brand automatically ranks itself among the "luxury" and "premium" worlds.

  • Association with success: Golf is associated with respectability, intelligence and status. The brand advertised there gets a part of that halo.
  • Trust: People tend to trust brands that are present in their familiar, comfortable and expensive environment.

Cooperation formats

  • Partnership in the 2026 golf season: integration into golf tournaments.
  • Brand tournament organization: The name of your brand in the name of the golf tournament.
  • Branding of the territory: From golf carts and flags at the Clubhouse to flags on the holes.
  • Organization of exhibitions: cars, watches, jewelry.
  • Events: golf training, corporate parties and photo sessions.
  • Product placement: The long-term presence of your branding in the interiors of the main building of the golf club - the Clubhouse (also covers the guests of the restaurant).